I used to explain to people about turk and what I did for a living. I stopped that awhile ago and now just give a vague answer about working for companies on the internet. I don't care if they know what I do, but the problem is everyone and their mother wants to do it when you tell them what it is, and they want you to be their personal coach and spend a lot of time explaining everything to them. And then a week or two later they all say they can't make any money and it's terrible and then go tell everyone what a terrible awful menial place this is that I work at and how could any sane person do that for a living.
I still have certain family members who got wind of what it was before I stopped telling people who still needle me to tell them all about it.